Everything is Connected.

Client: Kewe. Kewe is a fast and intuitive application that unifies the features of all your favorite social network platforms into one place. Kewe makes it easier to do the things we love, with the people we enjoy.

Challenge: Kewe enlisted BASIC to concept and create a 60-second TV commercial. The challenge was to tell their story and highlight all of the recognizable 'social' features in a way that was unique and engaging.

Medium: TV / Video

Capability: Copywriting

Role: As copywriter, I was responsible for coming up with messaging guidelines for the brand as well as a script for their 60-second TV commercial.

**Click on the expand button in the lower right-hand corner to watch the video in full-screen.**

Full Credits:

Agency: BASIC

Executive Creative Director: Matt Faulk

Senior Designer: Erwin Hines

Creative Strategist: Andrew Yanoscik

Director, Video Production Artist: Garrett Marks